Lead Generation Portfolio | Scopic https://scopicsoftware.com/service/lead-generation/ New Website Sat, 09 Mar 2024 04:42:48 +0000 en-US hourly 1 https://scopicsoftware.com/wp-content/uploads/2020/03/cropped-Scopic-Icon-32x32.png Lead Generation Portfolio | Scopic https://scopicsoftware.com/service/lead-generation/ 32 32 WhatisHemp – Marketing https://scopicsoftware.com/portfolio/marketing/whatishemp-marketing/ Tue, 03 Mar 2020 11:01:02 +0000 https://scopicsoftware.com/?post_type=project&p=36486 The Engaging Animated Video That Will Brief You On All Things Hemp

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WhatisHemp

A website that provides valuable, timely, and relevant information about the hemp industry

Be informed. Use responsibly.

WhatisHemp main

The Recreational Drug Website Challenge 

With recreational drug use becoming legalized and regulated, there is a need for platforms that provide accurate information about how these drugs can be used. Hemp is a very competitive industry, and the keyword difficulty is relatively high. Thus, the challenge was to stay ahead of the game and create SE-optimized content that would drive traffic in the long run.

The Vision Behind the App

The client behind WhatisHemp wanted to create a single landing page with comprehensive information about hemp products, their benefits and history. The client’s main goal was to start creating a community around the hemp industry, informing people about the new products made from hemp and the general benefits of this crop. Another main focus was on how to attract a large number of visitors that had never heard of the website before.

WhatisHemp vision

The Scopic Solution

Scopic started out by creating a landing page on WordPress with all the pertinent information and custom design based on a pre-existing template. Once this initial page started to get traction in terms of traffic and keyword rankings, it was time to start content marketing efforts (blog posts) to support the main page. For this, a content strategy was created and implemented. Following the content strategy process, the website was diversified and revamped. The website now has a proper structure and more internal pages for each topic. The website also has a subscription form for a newsletter designed to gather leads.

WhatisHemp solution

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RecipeIQ https://scopicsoftware.com/portfolio/marketing/recipeiq/ https://scopicsoftware.com/portfolio/marketing/recipeiq/#respond Sat, 27 Jul 2019 15:07:57 +0000 https://scopicsoftware.com/?post_type=project&p=28450 The Recipe Analyzer App That Encourages Healthy Eating By Calculating Nutrients

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RecipeIQ

The App That Encourages Us to Live Healthier Lives

Check Nutritional Facts. Eat Better. Feel Better.

The Healthy Eating Challenge

Maintaining a healthy balanced diet is tricky. It’s a challenge faced everyday, especially for anyone following a specific diet or aiming to reach their nutritional goals.

Even if we decide to cook at home, do we know what we’re putting in our bodies?

Deciding to read healthy recipes online, cooking and then sharing them with family is not enough. There are many factors that contribute to the amount of nutrients every individual needs. Our age, gender, lifestyle and routine impacts the quantity of supplements we should intake each day. We are unique and so our diet should be too.

It’s too much of a hassle to break down a recipe, check the nutritional value of every single ingredient, add everything together and get the answers we’re seeking. With so many examples of health apps, there has to be an easier way

The Vision Behind the App

Inspired by this idea of facilitating healthy eating, the RecipeIQ app was created with healthy eating in mind. On a mission to make it easier for people to eat and feel better, the app’s founder aimed to create a solution that would provide the answers to people’s biggest healthy eating challenges. 

He needed mobile application development services and wanted to create a mobile app that anyone could use to count their nutritional intake, take control of what they eat and make more responsible decisions. So he worked with Scopic to build an app that lets users calculate the nutritional information of any recipe – online or offline. 

The Scopic Solution

RecipeIQ joined forces with Scopic to build, design and market this nutrition calculator app for iOS and Android users. When marketing the RecipeIQ app, our creative specialists began with a strategy that involved activities such as:
Targeted App Store Optimization
Creative Social Media Marketing
Smart Search Engine Optimization
Native-English Copywriting
Strategic Influencer Marketing
Optimized Google Ad Campaigns
We then continued working with RecipeIQ to boost their number of downloads, and create a community of healthy eaters. Today, we continuously work hard to improve RecipeIQ’s user experience, as well as grow their audience through our guest blogging and influencer marketing services.

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FitStation https://scopicsoftware.com/portfolio/marketing/fitstation-2/ https://scopicsoftware.com/portfolio/marketing/fitstation-2/#respond Thu, 27 Jun 2019 21:06:43 +0000 https://scopicsoftware.com/?post_type=project&p=28687 The Pocket-Sized Community Fitness App for Gyms, Trainers and Fitness Lovers

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FitStation

The Workout App that Connects Fitness Professionals With Fitness Lovers

Surround Yourself with those Who Fuel Your Energy

The Fitness Challenge Summarized

As a fitness lover who wants to keep the healthy habit of working out everyday, sticking to a routine can be a challenge. You might feel tired, or simply crave a burger – your fitness coach is not always around to keep you motivated.

As a fitness coach, the challenge rises when the clients go home and you can’t be sure they’re following your guidance outside of your fitness sessions.

And what about gyms? You’re looking to increase the number of memberships you sell, but people fall into old habits and quit the gym so easily.

What if there was a way of connecting everyone online?

The Vision Behind the App

The FitStation mobile app was created on a mission to help users achieve personal goals. Driving motivation and providing support are at the core of this company’s vision. The founder wanted to create a virtual community where people’s offline and online fitness lives – activities, leaders, gyms, studios, groups and friends – could all come together. So he partnered with Scopic, a custom mobile app development company, and built FitStation. This innovative app helps users build stronger connections and raises community spirit. 

The Scopic Solution

Scopic, with its mobile app development services, built and designed the FitStation cross-platform mobile application for iOS and Android users. Our marketing experts also took initiatives to raise the app’s brand awareness and get the app in front of its target audience. Some of the activities we performed include:

Targeted App Store Optimization

Creative Social Media Marketing

Smart Search Engine Optimization

Native-English Copywriting

Responsive Design

Optimized Google Ad Campaign

With our app store optimization services we increased FitStation’s number of downloads in a short amount of time. We then then kept the app growing and socially active with our social media marketing and Google Ad services.

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Name a Book https://scopicsoftware.com/portfolio/marketing/name-a-book/ https://scopicsoftware.com/portfolio/marketing/name-a-book/#respond Thu, 27 Jun 2019 21:00:37 +0000 https://scopicsoftware.com/?post_type=project&p=27301 The Book Lovers Community That's Built For All Literary Enthusiasts

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Name a Book

A Reading Community That’s Discovering New Worlds Everyday

Share thoughts in the pages of knowledge.

The Literary Challenge Summarized

When reading a book we discover a whole new world. What’s limiting is that we can’t always share the experience with others, discuss the details and exchange opinions. Moreover, when turning to the last page of a book, we often don’t want the journey to end. We long to bring the characters back to life by exploring their hidden depths, and delving into the underlying themes presented by the author.

So wouldn’t it be refreshing to have a special platform for sharing thoughts with like minded book lovers?

The Vision Behind the Platform

When the founder of Name a Book overcame personal challenges by reading books and fueling his mind, he decided to build a community of fellow bookworms. Seeking to instil the habit of regular active reading in all members, he began to build upon his idea. This new community would be dedicated to discovering, sharing and analyzing different books packed with purposeful and powerful information. That was when he reached out to Scopic to create a website and make this community as accessible as possible to all literary enthusiasts.

The Scopic Solution

Name a Book joined forces with Scopic to create, design and market a website that would serve as a platform to build their community. When partnering with Name a Book, our digital marketing professionals began by implementing a strategy that involved activities such as:

Creative Social Media Marketing

Smart Search Engine Optimization

Optimized Landing Page Creation

Scopic’s team put their SEO and copywriting skills to work to reach the mission of enhancing the website’s traffic. Next, we created a social media plan to post, grow and engage with their users. We then designed and wrote an e-book for the company to capture new audiences and bring in more leads.

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Scopic https://scopicsoftware.com/portfolio/marketing/scopic-3/ https://scopicsoftware.com/portfolio/marketing/scopic-3/#respond Thu, 27 Jun 2019 18:19:40 +0000 https://scopicsoftware.com/?post_type=project&p=27593 The Full Service Digital Marketing Agency Taking Your Company From 0 To Hero

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Scopic

The Full Service Digital Marketing Agency That’s Sharing Your Message with Your Online Audience.

From Research to Analysis. From Strategy to Branding – Your Company Promoted. Your Market Engaged.

The Digital Marketing Challenge

It’s no longer enough to just have an innovative company. You also need to introduce your brand to the online world and ensure your vision is captured by your target audience. It won’t matter how great your products and services are, or how professional and educational your content is, if you can’t share it with your potential customers on the right platforms, at the right time, using the right tools.

There are many online digital marketing agencies out there: most of them are great at what they do, but they lack technical backgrounds, and often take a lot of time to understand what your solutions are, or how they work.

Wouldn’t it be amazing to work with a digital marketing company that understands your brand well, knows how best to resonate with your audience and helps you create a powerful online presence?

The Vision Behind the Company

At Scopic we’ve been providing our customers with software development services for 14+ years. After helping clients create amazing software solutions, we decided to widen our expertise, gather a team of creative marketing professionals and make sure our valued customers reach their target markets. We wanted to ensure that every one of our client’s new and innovative products and services would be found and loved online. Scopic’s founder was on a mission to help his customers take their software solutions from 0 to success. And so he began selecting the best team of passionate and dedicated marketers from around the world. Today, at Scopic, we are able to transform the products we build for our clients, into solutions that people can’t live without.

Before we could help our clients as a digital marketing services company though, we had to showcase our expertise in the industry, demonstrate the impact our marketing services could have on small to mid-sized companies, and engage our potential customers. What better way to prove the power of our services, than by strengthening our own online presence!

The Scopic Solution

Today, our marketing specialists work on different initiatives to ensure our monthly marketing metrics and KPIs are met. Through the implementation of a multi-channel strategy, we are able to raise our brand awareness in the technology industry. Working hard to analyze and optimize our strategies on a regular basis, we continue to increase marketing ROI and drive more engagement online. Some of the activities we carry out include:
Strategic Media Outreach
Creative Social Media Marketing
Smart Search Engine Optimization
Responsive Design
Optimized Google Ad Campaigns
Native-English Copywriting
Sales-Driven Email Marketing
Attractive Landing Page Creation
And More!
Our internal marketing process begins at the research level to ensure we are always implementing up-to-date tactics and following best practices. This is followed by a strategizing and planning session where aspects such as the target audience, buyer journey, media outlets, content creation and promotion are taken into account. We then execute marketing strategies in a cohesive, timely and goal-oriented manner, to reach our desired target audience.

Skills Involved:

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Convert Flash to HTML5 Landing Page https://scopicsoftware.com/portfolio/web/convert-flash-to-html5-landing-page/ https://scopicsoftware.com/portfolio/web/convert-flash-to-html5-landing-page/#respond Fri, 17 Apr 2020 21:21:22 +0000 https://scopicsoftware.com/?post_type=project&p=31603 Landing page to promote our Flash to HTML 5 conversion services.

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Convert Flash to HTML5 Landing Page

Marketing the Newest Alternative to Flash

Promoting the benefits of transitioning web apps from Flash to HTML5.

The Challenge

HTML5 is rapidly replacing Flash as the predominant media player on the web. Whether it’s converting Flash media or transferring a Flex or Actionscript app to HTML5, this solution is becoming widely used.

With the announced end of life for Flash and its restriction on Chrome and Firefox, companies are now faced with having to convert their content to HTML5. And with that challenge comes finding the right provider to help them make this transition in a way that won’t affect their users.

The Vision Behind The Page

Through Scopic’s flash to HTML5 conversion services, companies are able to safely and effectively upgrade their pre-existing websites to HTML5. By doing this, their websites become more efficient, safer and quicker for customers.

Once our team had mastered the art of converting Flash websites and applications to HTML5, we knew that we had to properly market these services. To make them known to as many companies still using Flash, we decided to create a landing page that would adequately communicate the benefits of the skills we offered.

The Scopic Solution

Our team of marketers took to creating the “Convert Flash to HTML5” landing page. The goal? Show readers and potential customers, how we can optimize their software with our development assistance. It highlights the results of successful conversions our team has facilitated: by switching to HTML5 technology, applications perform better and gain improved functionality for users.

Built with Instapage, the landing page clearly and effectively outlines the benefits of converting Flash to HTML5. The content for the landing page was created based on specific search engine optimization parameters which have helped us achieve a steady conversion rate.

Skills Involved:

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Chat Bot Landing Page https://scopicsoftware.com/portfolio/web/chat-bot-landing-page/ https://scopicsoftware.com/portfolio/web/chat-bot-landing-page/#respond Sun, 03 Aug 2014 00:43:22 +0000 https://scopicsoftware.com/?post_type=project&p=30744 Landing page and promote Scopic's skills in chatbot development.

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Chat Bot Landing Page

Taking Customer Relations To the Next Level With Custom Chatbot Solutions

Cut Costs. Engage with Visitors. Personalize Customer Support.

The Customer Support Challenge

One of the most important business aspects is its customer support – if a company can nail it, it will be able to scale in the future. What most businesses struggle with is having customer support specialists 24/7 who will answer customers’ and prospects’ questions. It’s costly and takes a lot of time, which can be spent on improving products and services for better user experience.

So how can we take out the manual tasks of customer care specialists?

The Vision Behind the Solution

Scopic, being a software development company offering custom chatbot development services, created multiple custom chatbot solutions for its clients over the years. Chatbots are software programs that can be integrated with websites and popular messaging platforms to automate conversations with customers and website visitors, simulating a human conversation. But what Scopic offers to its clients is customized chatbot solutions – instead of chatbot platforms, these can perfectly fit the needs of specific businesses.

After gaining all the expertise in the field, Scopic decided to create a landing page and promote its skills in chatbot development.

The Scopic Solution

Scopic’s talented developers, designers and marketers joined their forces and created a landing page to promote Scopic’s chatbot web services. In addition to detailing Scopic’s service offerings, the page also explains the short and long-term benefits of custom chatbots for business. Some of the activities we performed include:
Optimized Landing Page creation
Creative Digital Marketing
Smart Search Engine Optimization
Native-English Copywriting
Responsive Design
Lead Generation

Skills Involved:

Other Projects

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