YouTube Marketing Portfolio | Scopic https://scopicsoftware.com/service/youtube-marketing/ New Website Tue, 16 Jan 2024 01:54:50 +0000 en-US hourly 1 https://scopicsoftware.com/wp-content/uploads/2020/03/cropped-Scopic-Icon-32x32.png YouTube Marketing Portfolio | Scopic https://scopicsoftware.com/service/youtube-marketing/ 32 32 Mediphany https://scopicsoftware.com/portfolio/desktop/mediphany/ Mon, 14 Feb 2022 13:58:49 +0000 https://scopicsoftware.com/?post_type=project&p=47445 Easy-to-Follow Radiology Results. Get personalized MRI or CT video reports.

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Mediphany

Cross-Platform Radiology Software

Upload your images and get personalized MRI or CT video reports

medical imaging application for custom radiology reports

The Challenge Summarized

Deciphering your medical images by yourself can be tough, especially if you’re not a medical professional. So, if you want to get a second opinion on your radiology pictures – you have to go to a medical center. Unfortunately, getting personalized radiology reports from a clinic is not an easy solution either. Going to the radiology center can be quite costly in terms of money and time: you will have to commute, wait in the line indefinitely, and pay hundreds of dollars just to get a professional to take a look your medical imaging. All these factors can make people wary of their hospital visits. Wouldn’t it be great to have a one-stop shop for all your medical imaging needs from the comfort of your home?

The Vision

Mediphany founders recognized these inefficiencies, and decided to create an all-in-one radiology imaging analysis platform. They were looking for experienced HIPAA-compliant medical developers, and that’s how they found Scopic.

Mediphany (Medical+Epiphany) is a radiology imaging software, that helps patients read their MRI and CTI scans with a help of high-quality 3D models and scans for comparison. With Mediphany, anyone can upload medical images safely, and get personal guidance from leading radiology industry professionals at a fraction of the time that it would normally take them.  Getting the guidance of qualified radiology professionals remotely has never been easier! 

 

 

desktop version mediphany radiology application development services.

The Scopic Solution

Scopic helped create Mediphany, a powerful software that generates personalized video reports for all types of MRI and CT examinations. These video reports provide customers with easy-to-understand explanations of their medical conditions, using 3D models and comparisons to aid with learning. All these features make it easier for clients to get medical imaging reports, saving them time and money when compared to traditional radiology center visits.

In developing the Mediphany project, Scopic adeptly harnessed various AWS services to create a comprehensive and efficient healthcare solution. ECS Fargate was employed for containerized application deployment, ensuring seamless scalability and resource optimization. CloudWatch Logs were integrated for centralized log management, enabling real-time monitoring and troubleshooting. EventBridge played a pivotal role in scheduling and orchestrating jobs, enhancing the system’s automation capabilities. Elasticache (Redis) was leveraged for both caching and queueing, optimizing data access and ensuring efficient task processing. S3 served as a reliable and scalable object storage solution for managing and storing diverse data types securely. The CodePipeline and CodeBuild services facilitated a robust CI/CD pipeline, streamlining development workflows. Additionally, CDK was utilized to maintain infrastructure as code, enabling reproducibility and scalability in managing the AWS resources. Through the strategic integration of these AWS services, Scopic successfully crafted Mediphany into a resilient, scalable, and cost-effective healthcare solution, ensuring data integrity, precision, and compliance with industry standards.

Not only did Scopic develop the application, but we also devised an effective marketing strategy to help grow their user base and increase conversions.

Mediphany was impressed with the comprehensive solution provided by Scopic:

“Our Scopic team members are extremely responsive and helpful. As a non-technical business owner, I rely on Scopic for their guidance and expertise. I consider them a huge part of our business team and we couldn’t operate and develop without them. I highly recommend partnering with them”

– Josh Polster, CEO

Mediphany offers a range of patient-focused features, such as:

 

Desktop Video Recorder

Shows visual comparison of scans, with voiceover and supplementary materials

 

Self-Service Area

Use 3D graphics, sample reports, and other tools to evaluate own images

 

Built-in DICOM Viewer

View any kind of radiology images, with no upload size limits

Order Management System

Track registrations, send drip campaigns, cart reminders

Radiology Imaging CRM

Managing all the communication between partners, patients, and doctors in one place

Online Patient Portal

Purchase and view reports, share the results, and manage subscriptions

cross platform development of a radiology application screenshots

Skills Involved:

Other Projects

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Mediphany Marketing https://scopicsoftware.com/portfolio/marketing/mediphany-marketing/ Thu, 21 Oct 2021 11:21:43 +0000 https://scopicsoftware.com/?post_type=project&p=47042 Easy-to-Follow Radiology Results. Get personalized MRI or CT video reports.

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Mediphany Marketing

Easy-to-Follow Radiology Results

Get personalized MRI or CT video reports

Mediphany Cross Platform Screenshots

The Challenge Summarized

Medical imaging reports can be difficult to read, and they are usually written for other medical professionals and not for the general public. Wouldn’t it be helpful if radiologists could take a look at the images and explain them to you in plain language? Together with Scopic, Mediphany created a cross-platform application that does exactly that, but the new challenge was to effectively raise awareness about the Mediphany services, drive the audience to the website and increase the number of users. Mediphany creators hired Scopic to devise an effective HIPAA-compliant marketing strategy and create a promotional website that would present the Mediphany platform in the best light.

The Vision

Mediphany (Medical + Epiphany) is a medical imaging software that helps patients read their MRI and CTI scans effectively with the guidance of qualified radiology professionals. The creators needed a strong marketing team to promote the application, and that’s how they found Scopic. Together with our professional marketers, the team managed to popularize the application and grow their user base substantially. 

Mediphany radiology imaging app desktop screenshot

The Scopic Solution

Not only Scopic helped Mediphany create powerful radiology software, but we also devised an actionable marketing strategy that helped the creators grow their user base. The formula was pretty simple: we first created captivating tutorial videos, that drew more attention to application functionality, and promoted it through a YouTube channel that we managed. Second, we optimized the Mediphany website for SEO and optimized the layout to bring more conversions (based on user data). To put a cherry on top of the cake – we have created and managed Mediphany’s paid ads campaigns, achieving impressive metrics and strong ROI. In essence, we helped Mediphany grow their brand in the following ways: 

Promotional Website

SEO Optimization, Development & Design 

Google Ads

Stable 2.10% Click-Through Rate, Low $0.80 Cost-Per-Click 

Conversion Tracking

Instalation of tracking codes, conversion rate optimization

Youtube Marketing

 Video Creation and Youtube Channel Management 

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

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RecipeIQ https://scopicsoftware.com/portfolio/marketing/recipeiq/ https://scopicsoftware.com/portfolio/marketing/recipeiq/#respond Sat, 27 Jul 2019 15:07:57 +0000 https://scopicsoftware.com/?post_type=project&p=28450 The Recipe Analyzer App That Encourages Healthy Eating By Calculating Nutrients

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RecipeIQ

The App That Encourages Us to Live Healthier Lives

Check Nutritional Facts. Eat Better. Feel Better.

The Healthy Eating Challenge

Maintaining a healthy balanced diet is tricky. It’s a challenge faced everyday, especially for anyone following a specific diet or aiming to reach their nutritional goals.

Even if we decide to cook at home, do we know what we’re putting in our bodies?

Deciding to read healthy recipes online, cooking and then sharing them with family is not enough. There are many factors that contribute to the amount of nutrients every individual needs. Our age, gender, lifestyle and routine impacts the quantity of supplements we should intake each day. We are unique and so our diet should be too.

It’s too much of a hassle to break down a recipe, check the nutritional value of every single ingredient, add everything together and get the answers we’re seeking. With so many examples of health apps, there has to be an easier way

The Vision Behind the App

Inspired by this idea of facilitating healthy eating, the RecipeIQ app was created with healthy eating in mind. On a mission to make it easier for people to eat and feel better, the app’s founder aimed to create a solution that would provide the answers to people’s biggest healthy eating challenges. 

He needed mobile application development services and wanted to create a mobile app that anyone could use to count their nutritional intake, take control of what they eat and make more responsible decisions. So he worked with Scopic to build an app that lets users calculate the nutritional information of any recipe – online or offline. 

The Scopic Solution

RecipeIQ joined forces with Scopic to build, design and market this nutrition calculator app for iOS and Android users. When marketing the RecipeIQ app, our creative specialists began with a strategy that involved activities such as:
Targeted App Store Optimization
Creative Social Media Marketing
Smart Search Engine Optimization
Native-English Copywriting
Strategic Influencer Marketing
Optimized Google Ad Campaigns
We then continued working with RecipeIQ to boost their number of downloads, and create a community of healthy eaters. Today, we continuously work hard to improve RecipeIQ’s user experience, as well as grow their audience through our guest blogging and influencer marketing services.

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.
Let’s work together to turn your ideas into reality

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