Social Media Marketing Portfolio | Scopic

StocksToTrade

Ovi — Mon, 20 Apr 2020 09:28:06 +0000

StocksToTrade

Letting you monitor your stocks up close.

The Challenge

Monitoring stocks with their full feed from the NASDAQ stock market requires a dynamic portal that needs to be updated every few minutes. That is a challenge in itself for most stock traders.

Most users need a real-time portal to help connect their trading accounts through the application and make trades on the market. Predicting which hot stocks to invest in can be hard to gauge without a clear view of stocks at all times.

The Vision

The founders of StocksToTrade were looking to build a user-friendly portal that would allow for real-time stock market analysis. They wanted users to be able to analyze stock markets based on cumulative and live data. They suggested the need for an interactive desktop application that would be designed for stock market users to monitor stocks with their full feed from the NASDAQ stock market. They wanted to implement cutting-edge technology that would use algorithms to help predict hot stocks for day traders.

The Scopic Solution

The Scopic team set about creating this application from scratch by using a few programming languages like RubyOnRails, C++, and MySQL. Our team fully developed this stock analysis software to follow and analyze stock markets based on cumulative and live data. Even though the backend is complex, the UI design is user-friendly and aesthetically pleasing with the addition of 2D charting.

By integrating the app with institutional data providers and leading financial brokerages, we created a functionally superior tool that would not only display live stock market stats, but would also be able to predict hot stocks for traders.

Skills Involved:

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Arrow Electric

Diego Gaibor — Sat, 16 Dec 2023 15:10:38 +0000

Arrow Electric

Revolutionizing Electrical and Life Safety Solutions

The Challenge

In the electrical and life safety sectors, property owners and managers, as well as construction companies, seek reliable, compliant solutions for their projects. The need for state-of-the-art electrical installations, home automation, and safety systems is paramount, yet finding a single provider that encompasses all these services with a commitment to safety and reliability is challenging.

The Vision

Arrow Electric aimed to be the go-to provider for comprehensive electrical and life safety solutions, ensuring properties are equipped with the latest technology to enhance safety and security. They envisioned a platform that not only showcases their wide range of services but also enhances customer engagement through effective digital marketing and optimized online presence.

The Scopic Solution

Partnering with Scopic, Arrow Electric developed a website and implemented a robust digital marketing strategy. This included setting up ActiveCampaign for email marketing, optimizing for Google My Business, and employing SEO best practices. Technologies like WordPress, Google Analytics, and AWS were utilized to create a user-friendly website, showcasing their services like professional electrical installations, 24/7 fire alarm monitoring, and advanced home automation solutions. Additionally, the marketing team built 3 different brochures for online use and print.

Visit the Website

Skills Involved:

AWS (RDS and EC2)DTP WordPress

Copywriting Email Marketing with ActiveCampaign Figma Google Analytics Google Tag Manager SEO (Search Engine Optimization)Social Media Marketing UI / UX Design Web development

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

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Fajitas & ‘Ritas

Ammar — Thu, 30 Nov 2023 21:16:49 +0000

Fajitas & ‘Ritas, Back Deck, and French Quarter

Culinary Diversity and Vibrant Atmospheres in Boston’s Dining Scene
Savor the Unique Flavors of Boston’s Downtown Eateries

The Challenge

In the heart of downtown Boston, the three hip, cozy and fancy restaurants Fajitas and Ritas, Back Deck, and French Quarter were trying to up their game. They wanted more people coming through the doors, more bookings, and to get noticed more in the busy food scene. Despite having Google Ads in place, they were not reaching their full potential. Their social media wasn’t really doing the trick, and they weren’t standing out as much as they wanted to.

The Vision

The CEO of Fajitas & ‘Ritas, Back Deck, and French Quarter had a clear goal: to transform their online presence. The vision was to elevate these restaurants to become the top choices for both Boston locals and tourists. By enhancing their social media visibility and optimizing online advertising, the aim was to attract a diverse range of patrons – from students looking for a quick, tasty meal to tourists seeking to experience the rich culinary culture of Boston.

The Scopic Solution

Scopic partnered with these three Boston hotspots to kickstart their digital revival. In our social media marketing efforts, we enhanced the strategy to better resonate with Boston’s diverse palates. The average increase in brand awareness across all three restaurants on social media was approximately 22.4%, achieved through creative content, frequent posting and capitalizing on trending events, which has all contributed to an increased footfall.

On the Google Ads front, our custom search campaigns strategy and daily optimization ensured we targeted those searching for similar spots. This approach led to a remarkable 333.33% increase in call volumes through Google Ads, alongside significant conversions. This success not only boosted footfall but also enhanced brand awareness.

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Skills Involved:

WordPress

Google Ads Google Analytics Google Tag Manager Social Media Marketing

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

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WorldClinic Website Redesign and Content Editing

Diego Gaibor — Mon, 25 Mar 2024 05:16:40 +0000

WorldClinic Website

Experience healthcare tailored to your lifestyle

The Challenge  

WorldClinic is a premier provider of personalized healthcare for traveling individuals, their families, and business executives. It operates as a 24/7 Personal Concierge Medical Provider, utilizing telemedicine to deliver unparalleled healthcare convenience. With a dedicated medical team committed to providing exceptional care regardless of location, clients can choose from customizable plans. Each member receives a personalized medical kit with a comprehensive range of medications, first aid supplies and diagnostic tools, ensuring prompt and effective management of common health issues.

When tasked with optimizing their website, WorldClinic needed to effectively communicate the comprehensive service offering and showcase the unique benefits of its membership offering.

The Vision  

The goal was to convey the message of unparalleled convenience, reliability, and excellence in healthcare delivery, catering to the dynamic lifestyles of their clientele. WorldClinic needed to effectively showcase the membership options of silver, gold, and platinum plans while creating a seamless online platform that reflects the luxury and exclusivity of their personalized medical services.

The Scopic Solution

WorldClinic partnered with Scopic to redesign their WordPress website to craft a dynamic marketing platform to showcase the diverse membership options and personas served by the organization. The website effectively communicates each membership tier’s unique features and benefits:

The Silver plan offers immediate assistance for diagnosing and problem treatment.
The Gold membership provides immediate aid in diagnosing and treating problems at home or abroad.
The Platinum membership is perfect for those desiring 24/7 medical oversight, including personalized health monitoring, proactive management of chronic conditions, and comprehensive care coordination.

Scopic ensured that the website effectively communicates WorldClinic’s commitment to personalized healthcare tailored to individual needs.

The solution also focuses on enhancing the user experience through intuitive navigation and design, while content creation driven by SEO allows WorldClinic to communicate the membership options effectively.

Visit the Website

Skills Involved:

AWS Figma JS MySQL PHP WordPress WordPress Development

Agile Software Development Copywriting Google Analytics Google Search Console Google Tag Manager SEO (Search Engine Optimization)Social Media Marketing Website Development

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

The post WorldClinic Website Redesign and Content Editing appeared first on Scopic.

City Center Psychotherapy

Maksim Lezginov — Mon, 28 Mar 2022 13:46:37 +0000

City Center Psychotherapy

A Psychotherapy Center that Helps People Live Better

Dream bigger. Reach further. Be at your very best.

The Challenge Summarized

Continuous stress at work, relationship problems, life transitions, grief, or any other difficult situation can bring harmful physical and emotional responses. Today the number of people suffering from anxiety, depression, or mental traumas is higher than it has ever been. Even though the issue is so prevalent, it’s usually challenging to find a qualified psychology professional fit to your personal needs.

The Vision

City Center Psychotherapy empowers individuals to make meaningful changes and lead fulfilling lives, without being afraid to take the next step. Their team of professional clinicians specializes in the treatment of OCD, Anxiety, Depression, and Trauma with Cognitive-Behavioral Therapy (CBT), and other evidence-based interventions. City Center Psychotherapy offers its’ patients both in-person and telehealth therapy options.

Once CCP moved into the COVID era, it needed to improve its online presence and reach its target audience more than ever. City Center Psychotherapy was searching for a HIPAA-compliant healthcare digital marketing agency, and they turned to Scopic to bring their vision into reality.

The Scopic Solution

City Center Psychotherapy started to work with Scopic’s full-service digital marketing team to increase the clinic’s awareness and boost its popularity. Our specialists conducted a thorough website audit and optimized the website’s search ranking in line with the best SEO practices. To help CCP draw more clients into their physical locations, and to increase the number of live sessions, our specialists also run successful Google ads campaigns. Last, but not least, we created and managed clients’ social media accounts, extending their reach and increasing audience engagement.

Visit the Website

Skills Involved:

Google Ads SEO (Search Engine Optimization)Social Media Marketing

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

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The Trainory

Maksim Lezginov — Mon, 28 Mar 2022 14:18:15 +0000

The Trainory

A fitness Network that Connects Coaches to Their Clients

Focus on training more with integrated schedling, billing and on-demand workouts

The Fitness Challenge Summarized

When gyms were forced to close in 2020 because of the COVID-19 pandemic, online fitness training applications became widely popular. Online fitness training gives people an opportunity to stay in shape while training whenever and wherever they want. Yet many personal trainers find it hard to run their practices fully-virtually, since video streaming, scheduling, client communication and billing processes can get complicated and time-consuming.

The Vision Behind the App

The creators of Trainory envisioned an all-in-one online fitness training platform that will enable personal trainers to spend less time running their business online and make it easier for their clients to get access to high-quality workout programs on demand. In their search for reliable web development and SaaS marketing company to bring their ideas into reality, they found Scopic.

The Scopic Solution

The Scopic team took Trainory’s vision and transformed it into a cutting-edge web platform that incorporated simple scheduling, client communication, secure billing, video streaming, and course marketplace features all in one place. Together with Scopic, the Trainory creators provided thousands of personal trainers with an opportunity to do what they love without wasting hours on organizational work.

The dynamic platform uses a dynamic website using the latest UX practices, the interface is intuitive and user-friendly. Our Marketing team was also heavily involved in the site creation. We have helped the Trainory creators reach their audience in a number of ways:

Brought 6 highly specific service-related queries to the first page of Google with search engine optimized promotional website and copywriting.

Increased the Instagram followers by 26%, the engagement by 19%, & the impressions by 11%.

Engaged new and existing users with a 2D animation explainer video.

Engaged new users with welcome and onboarding automations, & nurtured existing users with promotional & educational email campaigns.

Skills Involved:

Freshchat Google Tag Manager HotJar WordPress

Email Marketing SEO (Search Engine Optimization)Social Media Marketing Web Design Website Development

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

The post The Trainory appeared first on Scopic.

Gorilla Workout

Ovi — Sun, 22 Feb 2015 19:18:45 +0000

Gorilla Workout Website

The website that promotes an award-winning workout app

Fun and accessible exercises that maximize impact.

The Workout App Promotion Challenge

The hectic routine of our lives has a habit of leaving our health in the shadows. In the meantime, people either expect to be at their fittest with minimal dedication, or they just give up. Going to the gym becomes “time-consuming”.

Even the mere idea of following exercise programs can make people feel exhausted! Between the millions of workout apps available and the infinite excuses people find to not exercise, fitness apps have their work cut out for them.

At the end of the day, getting in front of the desired audience and having them download the app is just as important as creating the actual tool.

The Vision Behind the App

The Gorilla Workout is an award-winning mobile fitness app for bodyweight exercise programs used by over 1,000,000 people worldwide. The app has been praised by Apple, CNN, Lifehacker, and top fitness blogs. And they are available on practically every device available: iPad, iWatch, and iOS devices, as well as Android tablets and phones.

Putting health above everything is a must and Gorilla app aims to encourage people to feel like their best self – from head to toe. In addition, they highlight the importance of how daily workout should be customized for each person’s fitness level and goals. As such, the Gorilla App team viewed Scopic as a perfect solution provider to transmit their vision through an engaging website.

The Scopic Solution

The Scopic team undertook the responsibility of representing this innovative app by building a website that conveys the main advantages of Gorilla Workout. It aims at raising their online presence with visuals that showcase the app’s engaging design, as well as rich copy that’s been optimized with targeted SEO keywords.

Following the website’s launch, Scopic’s marketing team brought it into the spotlight through regular social media outreach and user engagement, features on prominent review sites, and influencer partnerships.

Skills Involved:

Javascript PHP Web Frameworks WordPress WordPress Plugins Copywriting Media Outreach Responsive Design SEO (Search Engine Optimization)Social Media Marketing Website Development

Visit the Website

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

let's get started!

Let’s work together to turn your ideas into reality

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Gorilla Workout

Ovi — Thu, 27 Jun 2019 22:19:30 +0000

Gorilla Workout

A Workout App For the Ones Too Busy to Make It to The Gym

Get your heart rate up. Build strength. Shave pounds every day.

The Workout Challenge

Keeping to a steady and continuous workout routine does not come easy, because our busy lives take up most of our energy. Committing to going to the gym can be challenging, costly and time consuming. So many of us choose to try out a workout app instead but get tired of it quickly, because it doesn’t give us exactly what we’re looking for.

So the market needs an affordable, easy-to-use workout app that takes into consideration the specific needs of every user.

The Vision Behind the App

Gorilla Workout app was created with the aim of inspiring people to take control of their bodies and start living healthier lives. The founder envisioned an app that would motivate its users to commit to a workout routine and stick to it. The idea was to craft a simple mobile app with 4 main goals – to be affordable, fast, effective and fun. So they turned to Scopic to build a workout app that would change the way people approach their fitness routine.

The Scopic Solution

Gorilla Workout App started to work with Scopic’s full service digital marketing team to build, design and market this bodyweight workout app for iOS and Android users. Our specialists optimized the app’s presence on app stores by performing SEO and ASO. When marketing the app, our creative specialists began with a marketing strategy that involved activities such as:

Targeted App Store Optimization

Creative Social Media Marketing

Smart Search Engine Optimization

Native-English Copywriting

Strategic Media Outreach

Optimized Google Ad Campaigns

We then continued working with Gorilla Workout App to boost their number of downloads through our effective media outreach strategies. From social media to tech and fitness-focused media, our team ran many different initiatives that helped increase the app’s brand awareness and boost popularity.

Skills Involved:

Ad Campaigns App Store Optimization Copywriting Landing Page Creation Media Outreach SEO (Search Engine Optimization)Social Media Marketing

Visit the Website

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

let's get started!

Let’s work together to turn your ideas into reality

The post Gorilla Workout appeared first on Scopic.

Arben Testing

Scopic — Fri, 26 Jun 2020 13:32:58 +0000

StocksToTrade

Letting you monitor your stocks up close.

The Challenge

Monitoring stocks with their full feed from the NASDAQ stock market requires a dynamic portal that needs to be updated every few minutes. That is a challenge in itself for most stock traders.

The Vision

The founders of StocksToTrade were looking to build a user-friendly portal that would allow for livestock analysis. They wanted users to be able to analyze stock markets based on cumulative and live data. They suggested the need for an interactive desktop application that would be designed for stock market users to monitor stocks with their full feed from the NASDAQ stock market. They wanted to implement cutting-edge technology that would use algorithms to help predict hot stocks for day traders.

The Scopic Solution

Skills Involved:

Visit the Website

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling.

Let’s work together to turn your ideas into reality

The post Arben Testing appeared first on Scopic.

Medical Records Tracker App (MRT)

Ovi — Sun, 24 Nov 2019 15:40:56 +0000

Medical Records Tracker App (MRT)

All Things Medical,
Right From Your Pocket

Transforming your life – one appointment, one report, one prescription at a time.

The Medical Challenge

Coordinating doctor’s appointments and keeping all our medical records and information in one place can be a challenge. The importance of looking after ourselves and keeping tabs on our health is crucial, even with all the other challenges in our busy lives.

Keeping track of our own medical information is not enough. We want to be on top of it all: taking our kids to the dentist and our parents to their yearly checkups. But with so much on our plates it can be exhausting. How can we keep on top of everything?

The Vision Behind the App

Medical Records Tracker came to life when its founder realized the challenge so many were facing, and decided to create a solution that would transform the way people coordinate healthcare. With the solution he had in mind, people would be able to spend less time managing appointments and more time enjoying their healthy lives. So he joined forces with Scopic to build a free medical alert mobile app that would allow its users to securely store and organize medical records, schedules and appointments.

The Scopic Solution

After creating the app, Medical Records Tracker reached out to Scopic to craft an informative landing page with the mission of promoting the app and reaching its target audience. We, being an online digital marketing agency and a healthcare software development company, took further actions to optimize the site in order to showcase the app’s main features and encourage users to download this innovative invention. Some of our digital marketing activities involved:

Targeted App Store Optimization

Smart Search Engine Optimization

Creative Social Media Marketing

We continued our work with MRT by making sure the app was discoverable in the app stores. We did so by implementing App Store Optimization best practices, such as fully optimized descriptions, titles and screenshots, which highlight the app’s key features to users.

Skills Involved:

iOS Development App Store Optimization Copywriting Instagram Marketing Landing Page Creation SEO (Search Engine Optimization)Social Media Marketing

Have an idea you’re looking to explore?

Tell us about your project ideas, and we’ll get back to you with guidance on how to get the ball rolling. As an expert digital marketing agency and SEO & social media optimization company, we can build your marketing from the ground up no matter what business you’re in.

let's get started!

Let’s work together to turn your ideas into reality

The post Medical Records Tracker App (MRT) appeared first on Scopic.

Social Media Marketing Portfolio | Scopic

StocksToTrade

StocksToTrade

Letting you monitor your stocks up close.

The Challenge

The Vision

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Arrow Electric

Arrow Electric

Revolutionizing Electrical and Life Safety Solutions

The Challenge

The Vision

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Solutions Page Form

Fajitas & ‘Ritas

Fajitas & ‘Ritas, Back Deck, and French Quarter

Culinary Diversity and Vibrant Atmospheres in Boston’s Dining Scene Savor the Unique Flavors of Boston’s Downtown Eateries

The Challenge

The Vision

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Solutions Page Form

WorldClinic Website Redesign and Content Editing

WorldClinic Website

Experience healthcare tailored to your lifestyle

The Challenge

The Vision

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Solutions Page Form

City Center Psychotherapy

City Center Psychotherapy

A Psychotherapy Center that Helps People Live Better

Dream bigger. Reach further. Be at your very best.

The Challenge Summarized

The Vision

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Solutions Page Form

The Trainory

The Trainory

A fitness Network that Connects Coaches to Their Clients

Focus on training more with integrated schedling, billing and on-demand workouts

The Fitness Challenge Summarized

The Vision Behind the App

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Solutions Page Form

Gorilla Workout

Gorilla Workout Website

The website that promotes an award-winning workout app

Fun and accessible exercises that maximize impact.

The Workout App Promotion Challenge

The Vision Behind the App

The Scopic Solution

Skills Involved:

Other Projects

Have an idea you’re looking to explore?

Gorilla Workout

Gorilla Workout

A Workout App For the Ones Too Busy to Make It to The Gym

Get your heart rate up. Build strength. Shave pounds every day.

The Workout Challenge

The Vision Behind the App

The Scopic Solution

Skills Involved:

Culinary Diversity and Vibrant Atmospheres in Boston’s Dining Scene
Savor the Unique Flavors of Boston’s Downtown Eateries

The Challenge  

The Vision  

All Things Medical,
Right From Your Pocket